Having success on the web is more than just having a great looking site. A well developed site has to look like the design, it has to do what you want it to do, and your visitors must be able to easily get to where they want to go. Simple enough right...... but there are countless developers that ingnore these basic foundations to coding successful websites. We know that once you get this right, thats when the magic begins!
The web has become much more social than it once was. Websites are no longer standalone digital business cards, they must connect you with your target audience and become a part of their online conversations. Development has drastically changed because of this, and now programmers must be able to connect your site with other websites, web services, and social networks. Application Programming Interfaces or api have simplified inter website communication and allow us to connect you with your clients.
Developing sites is getting easier and easier, but that doesnt neccesarily mean that quality is getting better. This is due to the widespread use of content management systems (CMS). CMS's are not neccesarily the problem, this site is actually developed on a CMS called Joomla. CMS like joomla provide pre-packaged functionality, so you dont have to reinvent the wheel every time you start a website. The problem comes when a programmer knows that most people looking for a website are not informed about modern development techniques and tools. Unethical development companies actually sell templated CMS websites for the price of a fully custom website. This is just the beginning.... the ease of creating these sites means that just about anyone with enough will can call themselves a developer. So-called developers may be able to get things going, but more often than not there is some kind of functionality missing, or something doesnt match the look or feel of the rest of the site. This is where you need an experienced developer to go under the hood and do some actual programming. Go with a developer that can be realistic about what is required to get the job done, no mystery, just good honest business. RC3 Media can help bring your digital ideas to life.
